OVERTAKE: A New Approach to Digital Asset Trading and Gaming Marketplace
@overtake_world is a project aimed at innovating the ownership and trading of digital assets, particularly focusing on connecting Web2 and Web3 in the gaming sector. The core mission of this project is to ensure real ownership of game items and digital assets, creating an environment where they can be traded safely and transparently. By leveraging the existing large user base from long-established Web2-based item trading platforms (ItemBay, ItemMania) in Asia, it adopts a strategy to naturally transition users into the Web3 environment.
The technical foundation of OVERTAKE is centered around the Sui blockchain. Sui offers parallel execution, fast processing speeds, and a low fee structure, supporting large-scale gaming transactions. Additionally, it introduces a 2-of-3 multi-signature escrow system to reduce disputes and fraud that may occur during P2P transactions, enabling safe trading even in trustless environments. Furthermore, it supports both creators and gamers through two main tools: TakeShop and TakePay. TakeShop allows creators or studios to open their own stores, enabling the sale of both physical and digital products. TakePay supports fiat currency payments while processing settlements in cryptocurrency to reduce fees and enhance global accessibility. Moreover, it utilizes Sui's dynamic NFT features to provide programmable functions to game items, enabling interoperability across various games.
In terms of the token economy model, the TAKE token plays a crucial role. Users can stake TAKE to receive rewards and incentives, and participate in governance to influence the platform's operational direction. It also adopts a structure that distributes a portion of transaction fees to the platform, traders, and game studios, encouraging stakeholder participation within the ecosystem. This model differentiates itself by aiming for actual usability and sustainable ecosystem growth rather than being a mere speculative token.
Looking at the project's key milestones, OVERTAKE has raised $7 million and is targeting a gamer market of approximately 30 million, based on support from existing platforms like ItemBay and ItemMania. During the closed beta phase, 1,500 users participated, successfully completing transactions worth about $120,000, and the TAKE token was listed on major global exchanges with the official launch in September 2025. Additionally, to enhance security, it has integrated with World ID to add human verification features. Future plans include incorporating more game categories and expanding regional payment functionalities.
OVERTAKE's biggest differentiator is the combination of experience from the existing Web2 trading ecosystem with Web3 technology. It addresses the fraud and disputes that have traditionally plagued P2P trading through blockchain-based multi-signature escrow, providing a user-friendly interface and instant USDC settlement system to create a familiar environment for Web2 users. It also offers creator-centric tools and community participation incentives, aiming for an ecosystem where creators and users can grow together beyond a simple marketplace.
The project's strengths lie in its already secured large user pool and liquidity, as well as a secure trading structure through Sui chain and multi-signature security, and rapid ecosystem expansion capabilities. However, the regulatory environment for digital assets in various countries remains uncertain, and there may be UX barriers in the process of naturally onboarding Web2 users into the Web3 wallet and cryptocurrency environment. Additionally, maintaining sufficient liquidity and securing various assets in the early stages remains a significant challenge. Nevertheless, considering the global trend of increasing interest in asset ownership and trading within games, OVERTAKE has the potential to secure a substantial market share in the blockchain gaming sector.
Community and marketing strategies also focus on user participation and creator support. Campaigns like "Own Your Game Items" emphasize on-chain ownership of game assets, and regular trading competitions and cross-game events are encouraged to stimulate trading activity. Furthermore, it aims to create natural network effects through community-driven store opening features, referral reward programs, and ambassador programs.
In summary, OVERTAKE is a project that seeks to set a new standard in the gaming asset trading market by leveraging the intersection of Web2 and Web3. Its strategy, centered on safety, user-friendliness, and creator support, can appeal to both existing gamers and Web3 users. How it addresses regulatory, liquidity, and UX issues will be key to its growth, and if managed successfully, OVERTAKE has the potential to establish itself as a global gaming asset trading platform.
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